An open letter – The evolution of the #NewTwitter


Hmmm… I don’t like the #NewTwitter layout. It takes up WAY too much screen real estate. I really think people/companies/brands enjoy Twitter because it’s simple. Quite the opposite of Facebook where they are constantly changing things to confuse people. The proof is shown by the uproar in the Twitter-verse whenever Facebook decides to move things around and “improve” the website interface.

Once average Twitter users get familiar with the online simple (i.e. I guess now the Old Twitter) format of Twitter, they can download applications for their computers, cell phones, netbooks or add-ons for their internet browsers. They can “step up” to whatever interface appeals to them or continue to post via Basically, it’s great to have an API that works for both beginner internet folks and power users.  And I see this New Twitter as an attempt to evolve into those downloadable applications.

Custom professional Twitter background design by Bionic Beauty

Capturing my Twitter profile layout before it gets smothered...

Additionally, there’s also the graphic and design drawback to the New Twitter. Unless you’re on a very large screened computer (I use a 13″ MacBook), a user’s profile background is now longer visible. The profile background feature might as well be removed as an option. Personally, I quite enjoy having those “sidebars” in my profile background to list extra hobbies and further personalize my Twitter profile and personal “branding”. I know many people don’t visit Twitter profiles these days (due to the aforementioned desktop/mobile applications), but speaking from my graphics designer point of view- I enjoy even viewing my own profile’s background. I spend time on my profile not only to post updates, but mainly to enjoy the personal happiness of knowing how many hours I put into creating those graphics myself. And now it’s covered by extra-wide columns.

This, of course, is just my two cents as a blogger and frequent tweeter. I’ll be a active Twitter user regardless of Old versus New Twitter, however I will choose to use my desktop and mobile interfaces instead.

Best regards,
Jami - author and editor of the Bionic Style blog

To my Bionic Style readers, I sent this letter to Twitter via their feedback form which is specifically requesting users to contact them with… feedback on the New Twitter. If you’ve had a look at the new Twitter web interface, I would thoroughly enjoy hearing your thoughts. How do you interface with Twitter- via the website itself or through a mobile or desktop client? What pros and cons do you see with the Brave New Twitter World?

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